25 best facebook tools for 2021


Did you know that Facebook has over ~ 2.3 billion monthly active sầu users spread around the globe?

It is a huge social truyền thông platform & is continuously growing in popularity. Brands & marketers rightly see the potential in Facebook and it has long been their preferred platkhung.

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Both brands and users have been flocking to Facebook in big numbers.

Facebook is evolving and brands are missing no beats in keeping up with the changes. Marketers are always on the lookout for the sharpest và smarchạy thử Facebook sale tools to lớn reach their goals.

What are your Facebook marketing goals? Are you looking lớn increase your followers? Or are you focusing on hyper-targeting your customers with Facebook campaigns?

Whatever your goals are, it pays to lớn have sầu the best tools with you.

Disclosure: This nội dung has a few affiliate link, which means if you cliông chồng on them, I will get a commission (without any extra cost to you).

Table of Contents

Which are the Best Facebook Marketing Tools?

Which are the Best Facebook Marketing Tools?

Excited to lớn look at our các mục of tools? Let"s take a look at 21 of the best Facebook marketing tools to lớn help you achieve your Facebook sale goals:

1. MobileMonkey

Facebook Messenger sale has the potential to lớn generate incredible user engagement. MobileMonkey is a great tool khổng lồ help you do it the right way. It allows you khổng lồ build a danh sách of Messenger subscribers, send out Messenger broadcasts & drip campaigns lớn your customers, as well as automatically respond khổng lồ comments on your Facebook posts.

MobileMonkey also offers full support for Facebook Messenger ads (Click-to-Messenger Ads) and sponsored ads, pre-built chatbot templates, powerful chatbot analytics tools, & a powerful chatbot builder.

Seems too complicated?

Their comprehensive chatbot tutorial provides in-depth information on how khổng lồ get started with chatbots & Facebook Messenger kinh doanh. This chat sale platkhung also offers website chat and SMS kinh doanh tools.


Image via MobileMonkey

2. Sendinblue

Sendinblue can help you create và run your Facebook ad campaigns more efficiently. You can reach more people with beautifully-designed ads và compelling calls-to-action (CTA).

This platkhung enables you to directly retarget a specific list of contacts. You can also use a liên hệ danh sách to lớn find new leads that are similar to lớn your best customers.

Once you mix your ad parameters, Sendinxanh will automatically optimize the amount spent per day lớn get you the best results. They provide detailed reports to help you analyze your campaign performance.

You know the best part? You can start using this Facebook kinh doanh tool for không lấy phí. Their paid plans start at $25/month.

Image via Sendinblue


3. ShortStack

ShortStaông chồng has positioned itself as the most powerful sale platkhung for contests và giveaways.

It helps you easily build và publish campaigns và integrates campaign analytics and gmail analytics inlớn one platsize.

What else can you bởi with it?

You can get real-time insights on views, shares, traffic sources, and more. It helps you make lead generating landing pages.

Image via ShortStack

4. Heyo

Heyo is a Facebook kinh doanh tool that can help you get more leads. It can help you create sweepstakes, contests, & hashtag campaigns for Facebook.

Key Features

Run social sweepstakes on Facebook or websitesManage hashtag campaignsModerate entries for photo lớn & đoạn Clip contestsRun interactive campaigns with voting, quizzing, & more


Basic Plan: $45/monthStandard Plan: $99/monthPremium Plan: $249/month


Easy to useReadymade templatesEasy integration with MailChimp, MadMimày, & other tools


Limited options in the Basic Plan

Tool Level

Beginner lớn Advanced-cấp độ users


To run quizzes, hashtag campaigns, sweepstakes, và phokhổng lồ và video clip contests

Pro Tip: When you run contests with Heyo, also collect gmail addresses from potential customers. It’s a great way to grow your email list.


Image via Heyo


5. Pagemodo

Pagemovày is a great Facebook sale tool. Using this tool, you can customize your Facebook business page with impressive sầu cover photos, add custom tabs, & create contests for engagement.

Key Features:

Run Facebook contests và sweepstakes easilySchedule posts on Facebook, LinkedIn, và TwitterDesign appealing Facebook adsOptimize Facebook adsCreate contact formsAdd product listings with CTAs và site links


Basic Plan: $9/monthPro Plan: $19/monthAgency Plan: $59/month


Easy-to-useGet access to professionally-designed templatesGood customer supportGives complete control for managing contestsMobile-friendly


Most features work specifically on Facebook only

Tool Level

Beginner to Advanced-màn chơi users


Post scheduling for Twitter, LinkedIn, & Facebook; Facebook marketing

Pro Tip: Using this tool, you can easily save sầu your Facebook ads designs. Make small changes & then compare the results lớn optimize your future campaigns.


Image via Pagemodo

6. SocialOomph

SocialOomph is one of the best Facebook marketing tools for users who want to increase their reach và their number of followers.

Key Features

Easy scheduling of tweets và postsAuto RSS feedMonitor new followers easilySelf-destruct outdated postsAutomated publishing limit


Free Plan: $0/monthAdvanced Suite: $15/monthProfessional Suite: $25/monthBusiness Suite: $55/month


AffordableEasily sort posts with tagsGood customer supportCan upload content in bulkYou can cancel your plan whenever you want


Can add only on social protệp tin in the Free plan

Tool Level

Beginner to lớn Advanced-cấp độ users


Marketing for Facebook, Twitter, LinkedIn, Reddit, Pinterest, Discord, mastodon, & other social truyền thông platforms.

Pro Tip: If you have sầu a seasonal offer or a discount coming up, it’s self-destruct feature can be really helpful.

Image via SocialOomph


7. Buffer

Buffer is a very popular social media management platform. It helps you schedule & publish social truyền thông posts.

Its easy-to-use interface is well liked by small và big businesses alượt thích. It contains browser extension which seamlessly integrates with Chrome, WordPress, & other tools khổng lồ find content for distribution.

And it provides analytics và insights on the post’s reach, likes, and mentions received.

Image via Buffer


8. Driftrock

Facebook marketers use this lead generation software for conversions.

It is a suite of different tools. Each tool serves a specific purpose. And they all can be used together as a complete solution for Facebook ad management và automation needs.

Driftroông xã helps you create ads quickly & easily. You can test variations easily. It helps you optimize your Facebook ad campaigns.

Image via Driftrock

9. Facebook Ads Manager

Facebook Ads Manager is a Facebook tool which helps you create và manage Facebook Ads.

This tool will help you target the right demographics và the right section of people. It helps you phối your budget to lớn control cost.


You can learn all about the performance of your ads with the help of reporting tools. And you can pause any ad you want from Ad Manager to lớn optimize the campaign.


Image via Facebook Ads Manager


10. Fanpage Karma

Fanpage Karma is a multi-functional tool for Facebook management.

You can compose and publish posts with ease. It can provide you useful insights on posting. And it helps you monitor an unlimited number of pages và profiles.

Users can analyze the activities of their fans & followers. And you can analyze and compare key data on different pages, even those of your competitors.

Image via Fanpage Karma

11. Hootsuite

Hootsuite is a great social truyền thông management and analytics tool.

It can help with Facebook sale with the help of Facebook ads. The tool helps you optimize your ad campaign.

What’s more, you ask?

It helps you target và retarget the right group of people for conversions. You can convert Facebook ads into lớn real leads và conversions và be on the top of analytics.

And you can learn about your audience and engage with them in a better way through Hootsuite.

Image via Hootsuite


12. Meet Edgar

Meet Edgar is an easy-to-use social truyền thông media management and scheduling tool.

It recycles your updates over time automatically so that they are optimized. You can connect Meet Edgar with your Facebook through a website plugin.

It helps you schedule your posts và monitor them. And it has an auto-refill queue feature which uses your saved posts. This tool can help you save sầu effort và helps bring in more leads.


Image via Meet Edgar

13. Post Planner

Post Planner aims at managing your posts và engagements smartly.

It helps you find, plan & post great nội dung. Post Planner’s recommendation engine identifies top performing nội dung that has the likelihood of maximum engagement.

It helps you get the desired reach in less time. Every engagement is a data point that helps you get better over time. Use the tool to plan your publishing calendar.

Image via Post Planner


14. Qwaya

Qwaya is a useful tool that can help you run & manage Facebook ads.

It has several powerful features & a useful website interface. And it can help drive traffic lớn a trang web or any Facebook page.

It provides an efficient ad creation workflow. You can schedule the campaigns to lớn run at a certain time of day. And you can optimize the performance by pausing the ads and campaigns that don’t work and more.

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Image via Qwaya

15. Agorapulse

Agorapulse is a simple but effective tool that helps you manage nội dung & engagement on Facebook.

It helps you schedule and publish posts, monitors engagement và activity and also enables social listening.

With the Agorapulse barometer, you can analyze Facebook pages and compare them to learn about your competitors too. It provides you plenty of reports that help you track your efforts. And it has workflow collaboration features for large teams.

Image via Agorapulse


16. Socedo

Socevị is a cloud-based social media sale software that helps you get real-time and qualified leads.

It helps you analyze social intent data which enables you khổng lồ make better decisions. You can use Socevì chưng to lớn identify prospects.

Its impressive lead monitoring feature helps marketers track lead behavior. It generates detailed reports that helps the marketers.

Image via Socedo

17. Socialbakers

Socialbakers is an AI-powered social truyền thông kinh doanh suite. It has great tools for kinh doanh on Facebook.

It helps you underst& your audience better. You can build lasting relationships with your customers.

Their Facebook benchmarking tool helps you analyze your performance versus the competition.

AI-guided post promotion tool helps you decide which posts should be boosted. It helps improve sầu the promotion strategy.

Image via Socialbakers


18. Sprout Social

Sprout Social helps you build relationships. It provides you with useful data to lớn help you make better decisions and helps with starting & monitoring social conversations.

Sprout Social helps with Facebook kinh doanh by providing Facebook insight data with their analytical tools.

It helps you underst& Facebook impressions. You can leverage impressions data by segregating it on the basis of location, age, and gender for better targeting.


Image via Sprout Social


19. Timeline Conkiểm tra AgoraPulse

This is a great Facebook kinh doanh tool for increasing engagement on Facebook. You can run sweepstakes, quizzes, and photo contests directly on your Facebook timeline.

The AgoraPulse Timeline Conthử nghiệm phầm mềm helps you filter engagement. It sorts “likes” & “comments” separately for you khổng lồ analyze.

You can run any types of contest, as many times as you want. And you can run them on any number of pages that you manage.


Image via Timeline Conchạy thử AgoraPulse

đôi mươi. AdEspresso

Managing Facebook ads is a tough task. AdEspresso is a great tool khổng lồ create và manage Facebook campaigns.

It automates the processes. You can analyze, optimize and create complex và specific rules for the execution of your campaigns.

And their A/B testing capability helps you create thousands of variants of your Facebook ads. You can focus on key metrics with easy to lớn use customizable dashboards.

Image via AdEspresso


21. InVideo

Always wanted khổng lồ create eye-catching video ads that also drive conversions? Look no further!

InVideo is a one-stop solution for creating thumb-stopping Facebook ads. Making professional videos can seem lượt thích a herculean task but InVideo has eased the process, helping you create effective sầu ads.

You can simply drag-and-drop text & truyền thông media to start on your journey with their handcrafted template library. And what"s more? InVideo allows you to lớn modify each element in every frame, including text boxes, animations, images, và audtiện ích ios.

You can use all of their basic features for không lấy phí whereas, their Business plan starts at $10 per month.


Image via InVideo



quận 1. What is a Facebook sale tool?

A. A Facebook kinh doanh tool is a software solution that helps you market more effectively on Facebook.

There are various Facebook kinh doanh tools that can help you with:

Content curationContent scheduling and publishingRunning ad campaigns on FacebookReal-time data và insights gatheringHashtag targetingMonitoring conversations about your br& và your products/servicesA/B testingCampaign management and reporting

Q.2. What are the best Facebook tools for brands and marketers?

A. The best Facebook tools for brands và marketers include:

MobileMonkeySendinblueShortStackHeyoPagemodoSocialOomphBufferDriftrockFacebook Ads ManagerFanpage Karma

In this post, I have reviewed these & other powerful Facebook kinh doanh tools. Feel không lấy phí khổng lồ kiểm tra them out.

quận 3. How can Facebook be used as a marketing tool?

A. With over 2.7 billion monthly active users, Facebook can be a great sale tool for businesses. It can help you reach, attract, and engage users from around the world & nurture leads to convert them inkhổng lồ high-paying customers.

You can leverage Facebook to:

Build your brand’s online presence.Create buzz about your products and services.Launch new products.Drive more traffic lớn your trang web or blog by sharing valuable content.Promote exciting discount offers và giveaways.Reach new audiences.Boost sales.

Q4. Is Facebook a good sale tool?

A. Yes, Facebook is an effective sầu kinh doanh tool that has helped many brands grow significantly. Regardless of the kích cỡ of your company, you can leverage Facebook kinh doanh to lớn build your br&, broaden your reach, và keep your customers informed and engaged.

Along with being a powerful marketing tool, Facebook is also a great medium khổng lồ resolve customer problems và enhance customer satisfaction. Many brands use AI-powered chatbots khổng lồ engage with prospects & existing customers via Facebook Messenger.

quận 5. How can I market on Facebook for free?

A. Here are a few ways in which you can market your products & services on Facebook for free:

Create a Facebook Page for your business and optimize it.Consistently publish informative and creative nội dung that is relevant to your target audience.Encourage your customers to follow you on Facebook và add Reviews.Join Facebook groups that are relevant khổng lồ your nibít lớn broaden your reach.Syndicate your own blog posts to lớn generate more exposure for your content.Always respond lớn users’ comments on your posts.Host Live Q&A sessions to interact with your audience.Post engaging Stories.

Q6. Is Facebook a B2B kinh doanh tool?

A. Yes, Facebook is a top-of-the-funnel B2B kinh doanh tool that helps businesses generate qualified leads that have a higher potential lớn convert.

As a B2B marketer, you can use Facebook to lớn build brvà awareness, increase website traffic, generate leads, & drive sầu actual conversions.

quận 7. Is Facebook or Twitter a good marketing tool?

A. Both Facebook và Twitter are effective sale tools. You should know how khổng lồ use each of them effectively lớn boost your traffic, engagement rate, & conversions.

Q8. What are the best Facebook sale tips?

A. Here are the best Facebook sale tips for you:

You should stay relevant to your niđậy và audience.If you want people khổng lồ bring you good business, you need khổng lồ offer them great value.You should choose the right target audience for your Facebook sale campaigns lớn achieve sầu a higher ROI.You should experiment with different nội dung formats và identify the ones that help you generate maximum engagement.Always measure the effectiveness of your campaigns because you can’t improve sầu what you don’t measure.

Ready lớn Take Your Facebook Marketing lớn the Next Level?

These tools can help you reach your prospects và customers in a very efficient way. You can start conversations and build relationships.

And you can trachồng the performance of your posts, and schedule them in a way that has maximum impact. With the right Facebook sale tools, you can target your customers, and increase visibility and reach. You can build better funnels khổng lồ drive sầu conversions.

All of the tools which we discussed above sầu can help you reach your goals. Now you need to lớn kiểm tra & find the ones that best fit your needs.

Are there any other such tools that have helped you? Tell us about your experiences in the comments below. We would love sầu to hear from you.

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Disclosure: This content has a few affiliate link, which means if you cliông chồng on them, I will get a commission (without any extra cost to you).

Chuyên mục: Kinh doanh online

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