The 8 Best Free Email Marketing Apps In 2021

Marketing trends & channels evolve sầu over time. While some trends come và go quickly, one of the channels that has remained more or less the same is email. In fact, email continues lớn be the top channel for nội dung marketing with both B2C và B2B marketers. 87% of B2B marketers and 77% of B2C marketers use it khổng lồ nurture their audience.

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It can even help you amplify your other kinh doanh channels such as social. With that said, marketers still face a ton of challenges in their gmail sale efforts. One of these key challenges is simply the amount of time it takes lớn create a great looking tin nhắn from scratch. Without efficient tools, marketers may over up spending a lot of time creating & sending out emails that don’t exactly look stunning. This hinders productivity while dragging down your email marketing ROI.

A lot of companies settle for this situation because they’re not ready to lớn invest in a tool to simplify the process. However, tin nhắn sale tools don’t necessarily have to be expensive. You can find plenty of không lấy phí email marketing tools that can help you save time and money.

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Read on for our các mục of the top không tính phí email sale tools:

1. HubSpot Email Marketing

HubSpot, probably best known for their sale automation platkhung, recently launched a không lấy phí gmail kinh doanh tool that can tư vấn a lot of a small business’ transactional gmail needs.

Whether you need to lớn skết thúc kickback emails from lead offers, thank you emails after purchase, or just promote current campaigns, HubSpot Email Marketing’s free version can vì chưng that. One of the best parts of HubSpot’s miễn phí tin nhắn tool is its ease of use. The tool features a handy drag-and-drop visual editor, và it also comes equipped with ready-made templates to get you up và running immediately.

What makes HubSpot E-Mail Marketing st& out is, of course, its native sầu integration with other HubSpot tools, such as the free-forever CRM. Once you start an tài khoản, you get access to lớn both tools so you can create a centralized contacts database, organize it in lists, và manage & traông chồng tin nhắn performance.


2. Sender

Sender is one of the best miễn phí tin nhắn kinh doanh tools in the market with features lớn ensure deliverability. It lets you create stunning newsletters without any HTML knowledge. Just choose from a template và customize it with elements lượt thích images, videos and text. You can even personalize your newsletters for each recipient lớn create an even bigger impact.


Sender’s robust analytics feature is one of the top reasons why it’s on our danh mục. It lets you traông chồng who opened your emails và clicked on the link, when they were opened và more. It even helps you build accurate buyer profiles based on your subscriber actions, so you’ll be able to lớn optimize your existing email strategy & craft compelling offers.

3. Sendinblue

Sendinblue is a marketing communication platform that features both tin nhắn sale tools & additional functions such as customer relationship management and trang đích creation. With over 70 kiến thiết templates, Sendinblue’s tin nhắn kiến thiết functions make it easy to lớn create a great-looking email. Plus, all of these templates are responsive sầu, và you can pReview your results to can ensure your design looks the way you want on any screen format.

After you thiết kế your email, you can use features lượt thích A/B testing và segmented recipient lists khổng lồ take the manual effort và guesswork out of optimizing your campaigns and targeting your ikhuyến mãi audiences.


4. Omnisend

Omniskết thúc is a sophisticated ecommerce sale platform that integrates all your communication platforms in one place. Its không lấy phí plan includes only email, but it’s more than enough to lớn support the gmail sale efforts of small & medium businesses. It allows you to automate your tin nhắn delivery using behavioral triggers and easily time your communications based on your customers’ convenience.

You can utilize its comprehensive sầu audience insights to sover out more relevant email sale messages. Design attractive newsletters using time-saving features like the Product Picker, which lets you select all the products you want lớn include in your gmail. You can also include scratch cards, discount coupon codes and gift boxes to further optimize your tin nhắn performance.


5. SendPulse

SendPulse advertises itself as a multi-channel kinh doanh platsize, but its tin nhắn marketing feature is the most popular. It comes with a ton of professionally-designed tin nhắn templates that you can easily customize using a drag-and-drop editor. You can then mix up these customized emails khổng lồ be automatically sent out at the right time based on user behavior, event trigger và other variables.

SendPulse’s subscriber rating feature is an excellent way to identify your most valuable subscribers. It lets you analyze the open và click rates as well as the read and unread rate of each subscriber. You can even phối replaceable text fields to personalize your emails by name, gender, date of birth, age and job role.

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6. Benchmark Email

Benchmark Thư điện tử is a great option for an gmail sale tool lớn design responsive sầu emails that look great no matter which device they’re viewed on. If you need to add images lớn your gmail, you can even edit the image right on the platkhung. The gmail editor lets you add effects, stickers and text to lớn effectively sover across your message.

You have the option lớn choose from tons of pre-designed templates based on industry, type & occasion. For the more HTML savvy, you can even use the code editor lớn build emails from scratch. The dual view feature lets you see your email kiến thiết as you’re editing it, which simplifies the whole email creation process.


7. Mailchimp

Mailchimp is a leader in email sale tools that you’ve sầu probably heard of. Their không lấy phí plan provides you with basic tin nhắn sale features such as email creation & scheduling. What makes this a great email sale tool is its smart recommendations feature, which provides you with valuable audience insights lớn optimize your marketing efforts.

Designing emails on the platsize is easy using the Content Manager, where you can store your images and files for easy access. Mailchimp lets you automate your emails at crucial steps of the buyer journey, so you can easily skết thúc out welcome emails, order confirmations, abandoned cart reminders and more.


8. MailerLite

Sophisticated features like the landingpage builder & the pop-up customizer make MailerLite st& out ahy vọng miễn phí gmail tools in the market. In addition khổng lồ the basics like the drag-and-drop email builder, the tool comes with a rich text editor và a built-in pholớn editor to create stunning emails.


You can create responsive sầu landing pages khổng lồ match the emails that you sover, which will improve sầu your chances of driving conversions. You can run split tests on different variations of your gmail lớn see what works best khổng lồ drive clicks và conversions. MailerLite also provides you with a comprehensive sầu chiến dịch report that contains important stats like cliông xã rate, unsubscribe rate, open rate và more.

9. Mailjet

Mailjet comes with intuitive sầu và collaborative sầu tools to lớn help you build effective tin nhắn kinh doanh campaigns. Customize any of the pre-designed templates & create responsive sầu emails to lớn impress any recipient no matter which device they’re using. If you work with a team, you’ll love sầu the platform’s real-time collaboration feature that allows for seamless collaboration.

This email kinh doanh tool also lets you add dynamic nội dung so you can create personalized & relevant emails for each recipient. This helps you get much better results out of your gmail sale campaigns. You can also integrate the platform into your CRM và easily manage your mailing các mục through a single dashboard.


10. Moosend

Mooskết thúc is an excellent gmail marketing tool that lets you automate repetitive tasks & saves you time. You can design behavioral email campaigns based on your subscribers’ information and/or activities. You can use its advanced segmentation feature khổng lồ sover highly accurate emails lớn each recipient, increasing open rate and click-through rate as well as ROI.

This tool provides you with a detailed campaign performance report so you know exactly how to lớn optimize your campaigns & get even better results. You can even integrate it with some of your favorite apps lớn seamlessly pass on vital information between different tools. It’s also one of the only free gmail marketing tools that won’t include its hình ảnh in your emails.


11. EmailOctopus

EmailOctopus is a simple tin nhắn sale tool that runs on the Amazon SES infrastructure. While the miễn phí plan doesn’t offer as many features as some of the other không tính phí email marketing tools on this list, it does allow a lot more emails per month than most of them.

You can send out unlimited emails from as many email addresses as you like. This makes it the perfect solution for a small agency or entrepreneur representing other brands. It also integrates with third-các buổi tiệc nhỏ apps lượt thích MailOptin, WordPress & Zapier so you can seamlessly exchange customer data between different tools.


Bottom line

Most of these miễn phí gmail kinh doanh tools come with robust features even without the need lớn nâng cấp lớn a paid plan. Small businesses and marketers should be able to make the most of them while saving time và money. Even if you need to nâng cấp to accommodate your business needs, you’ll find that many of the paid plans are affordable và flexible enough khổng lồ fit your budget.

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Which tin nhắn marketing tools have you used before & which ones would you recommend? Let us know in the comments.